There
is no greater power in the world today than that wielded by the manipulators of public opinion in America. No king or pope of old, no conquering general or high priest ever disposed of a power even remotely approaching that of the few dozen men who control America’s mass news and entertainment media.
Their power is not distant and impersonal; it reaches into every home in America, and it works its will during nearly every waking hour. It is the power which shapes and molds the mind of virtually every citizen, young or old, rich or poor, simple or sophisticated.
The mass media form for us our image of the world and then tell us what to think about that image. Essentially everything we know — or think we know — about events outside our own neighborhood or circle of acquaintances comes to us via our daily newspaper, our weekly news magazine, our radio, or our television.
It is not just the heavy-handed suppression of certain news stories from our newspapers or the blatant propagandizing of history-distorting TV “docudramas” which characterizes the opinion-manipulating techniques of the media masters. They exercise both subtlety and thoroughness in their management of both the news and the entertainment which they present to us.
For example, the way in which the news is covered: which items are emphasized and which are played down, the reporter’s choice of words, tone of voice, and facial expressions; the wording of headlines; the choice of illustrations — all of these things subliminally and yet profoundly affect the way in which we interpret what we see or hear.
On top of this, of course, the columnists and editors remove any remaining doubt from our minds as to just what we are to think about it all. Employing carefully developed psychological techniques, they guide our thought and opinion so that we can be in tune with the “in” crowd, the “beautiful people”, the “smart money”. They let us know exactly what our attitudes should be toward various types of people and behavior by placing those people or that behavior in the context of a TV drama or situation comedy and having the other TV characters react to them in the Politically Correct way.
Molding American Minds
The average American, of whose daily life TV-watching takes such an unhealthy portion, distinguishes between these fictional situations and reality only with difficulty, if at all. He responds to the televised actions, statements, and attitudes of TV actors much as he does to his own peers in real life. For all too many Americans the real world has been replaced by the false reality of the TV environment, and it is to this false reality that his urge to conform responds. Thus, when a TV scriptwriter expresses approval of some ideas and actions through the TV characters for whom he is writing, and disapproval of others, he exerts a powerful pressure on millions of viewers toward conformity with his own views. And as it is with TV entertainment, so it is also with the news, whether televised or printed. The insidious thing about this form of thought control is that even when we realize that entertainment or news is biased, the media masters still are able to manipulate most of us. This is because they not only slant what they present, but they establish tacit boundaries and ground rules for the permissible spectrum of opinion.
As an example, consider the media treatment of Middle East news. Some editors or commentators are slavishly pro-Israel in their every utterance, while others seem nearly neutral. No one, however, dares suggest that the U.S. government is backing the wrong side in the Arab-Jewish conflict and that it served Jewish interests rather than American interests to send U.S. forces to cripple Iraq, Israel’s principal rival in the Middle East. Thus, a spectrum of permissible opinion, from pro-Israel to nearly neutral, is established.
Because there are differences in degree, however, most Americans fail to realize that they are being manipulated. Even the citizen who complains about “managed news” falls into the trap of thinking that because he is presented with an apparent spectrum of opinion he can escape the thought controllers’ influence by believing the editor or commentator of his choice. It’s a “heads I win, tails you lose” situation. Every point on the permissible spectrum of public opinion is acceptable to the media masters — and no impermissible fact or viewpoint is allowed any exposure at all, if they can prevent it.
The control of the opinion-molding media is monolithic. All of the controlled media — television, radio, newspapers, magazines, books, motion pictures — speak with a single voice, each reinforcing the other. Despite the appearance of variety, there is no real dissent, no alternative source of facts or ideas accessible to the great mass of people which might allow them to form opinions at odds with those of the media masters. They are presented with a single view of the world — a world in which every voice proclaims that Jews are the cornerstone of Humanity, the inerrant nature of the Jewish “Holocaust” tale, that “Israel” has to be accepted as an established fact, that resisting Judaism is “anti-Semitic”, that the Iraqis were the “bad guys” in the Gulf War, that there is no fault in the international Jewish Capitalist Banking system, that Islam is always a potential “threat” and that countries like Iran, Sudan and Libya are “supporting terrorism”, that Israel’s mass murders and atrocities are made “in legitimate self-defence”, that the Black leader Louis Farrakhan is a “racist bigot”, etc. It is a view of the world designed by the media masters to suit their own ends — and the pressure to conform to that view is overwhelming. People adapt their opinion to it, vote in accord with it, and shape their lives to fit it.
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Something else to think about….
One night, probably in 1880, John Swinton, then the preeminent New York journalist, was the guest of honour at a banquet given him by the leaders of his craft. Someone who knew neither the press nor Swinton offered a toast to the independent press. Swinton outraged his colleagues by replying:
“There is no such thing, at this date of the world’s history, in America, as an independent press. You know it and I know it.
There is not one of you who dares to write your honest opinions, and if you did, you know beforehand that it would never appear in print. I am paid weekly for keeping my honest opinion out of the paper I am connected with. Others of you are paid similar salaries for similar things, and any of you who would be so foolish as to write honest opinions would be out on the streets looking for another job. If I allowed my honest opinions to appear in one issue of my paper, before twenty-four hours my occupation would be gone.
“The business of the journalists is to destroy the truth, to lie outright, to pervert, to vilify, to fawn at the feet of mammon, and to sell his country and his race for his daily bread.
You know it and I know it, and what folly is this toasting an independent press?
We are the tools and vassals of rich men behind the scenes. We are the jumping jacks, they pull the strings and we dance. Our talents, our possibilities and our lives are all the property of other men. We are intellectual prostitutes.”
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Comment
When you control the media you control the narrative. And that my friends, is why the west has been lulled to sleep with respect to the on-going, never-ending, genocide in Gaza. 75 years of Israeli settler occupation and colonialism is culminating in the ethnic cleansing of a whole people. Because for all that time we have been lied to, lulled to sleep, and have had our public minds molded by way of mass media propaganda controlled and directed by Jews and their cohorts. But no more, for ‘the sleeper has awakened’…. the time of reckoning is at hand.
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